In Part Two of our discussion with Flemming Lindeløv, former CEO of Carlsberg and Royal Scandinavia and now Chairman of Toneart A/S, the holding company for the PH Furniture and PH Pianos brands, we talk more about music, furniture and what is motivating him to revive the iconic furniture designs of Poul Henningsen (PH) for the contemporary furniture market.
Formerly CEO of Carlsberg and Royal Scandinavia (the Danish industrial holding company for several brands across porcelain, glassware, accessories, cutlery and jewellery manufacturing including Georg Jensen, Royal Copenhagen and Holmegaard), Flemming Lindeløv is now Chairman of Toneart A/S, the holding company for the PH Furniture and PH Pianos brands exclusively licensed to produce the furniture designs of the late Poul Henningsen (PH).
Poul Henningsen (1894 / 1967) began to design furniture as early as the 1919 and from this very early stage it was clear that PH thought differently to the designers who had crafted the aesthetic world in to which he was born. A trained architect, PH’s inspirations were often closer to home than the drawing board or the workshop and driven by resolving practical problems of product and design rather than intellectual theories.
Poul Henningsen’s furniture and piano designs sit distinctly apart from the creations of his contemporaries. Poul Henningsen (PH) was prolific in his output, creating numerous ideas for furniture, lighting and public spaces. Though the range of items PH designed is diverse, they all have one thing in common: PH’s desire to re-shape the future of the every day environment experienced by everyone in to something more functional, more practical and more beautiful.
Continuing PH Magazine’s series of interviews with Founder and CEO Søren Vincents Svendsen, we find out about what inspired him to start the PH Furniture brand and what is motivating his success. This article is a continuation from a previous post: ‘PH Values: A Beautiful Vision‘ PH Magazine: You have only been on the market for a few months with your new collection of PH Furniture and it must be very difficult to enter the market with new furniture products when there are already so many ‘heritage’ brands. How have you found the experience so far? SVS: You’re totally right. Human...
Continuing PH Magazine’s series of interviews with the Founder and CEO of PH Furniture Søren Vincents Svendsen, we find out what happened following the impulse purchase of the piano that would change the direction of his career.
Behind every start up business is usually an entrepreneur with vision, drive, passion, creativity and emotion. PH Furniture is no different….in a series of interviews we spent some time with PH Furniture’s Founder Søren Vincents Svendsen at the head office on Bredgade in Copenhagen to learn more about his personal and professional journey with Poul Henningsen designed PH Pianos and PH Furniture.